Welcome to the Neighborhood
Fillmore Street is one of San Francisco’s great treasures. It’s the main shopping and dining district in one of the city’s finest neighborhoods.
Bounded on the east by the ethnic vitality of Japantown, on the south by the nightlife of the Fillmore Jazz District, and on the north by Pacific Heights, with its grand mansions and views of the bay, this is a neighborhood of great diversity. Thrift shops and the trendiest boutiques range from cheap to chic.
Explore Fillmore
266 shops, restaurants and services along Fillmore Street, from Jackson to Eddy. Zoom in and click a dot.
Recent Store Openings
Roxie New People CinemaOpened 2026Roxie New People Cinema is a 143-seat underground cinema in the basement of the New People building at 1746 Post Street in…
YoeecheeOpened 2026Yoeechee is a takeout-only sushi shop at 1552 Fillmore, just south of Geary. It opened in 2026 in the storefront that was…
Super Duper BurgersOpened 2026Super Duper Burgers opened on Fillmore Street in 2026 at 1701 Fillmore St, taking over the former Burger King site. It is…
Flying Figs Wine BarOpened 2026Flying Figs is a small, candlelit wine bar at 1870 Fillmore, at Bush, in the space that was Vic’s Winehouse. It reopened…
Become a Member of Fillmore Merchants Association
Year-round events, concierge walks, festivals and wine walks: the Fillmore Merchants Association offers marketing, community and worldwide awareness.
From The New Fillmore
Saving the day, $100 at a timeNov 13, 2026After the ’89 earthquake, Wells Fargo provided cash FLASHBACK | BOB TERRY It was 7:30 in the morning on Tuesday, October 17,…
Delay at the ClayNov 10, 2026STREET TALK | CYNTHIA TRAINA A small architectural detail has become a sizable hurdle in the restoration of the Clay Theater: the…
Remember Fillamento? Share your memories.Oct 19, 2026By BOBBIE JO NICHOLS COOK Once upon a time on Fillmore Street, there was a store called Fillamento. If you remember it,…
Coming up on Fillmore
- 13NovDADDY ISSUES and THE NEW ACCIDENTS + MERMAID & THE CRASHERS +PEPPERVINES (music starts 8pm til 2am+) + *CEREMONY “After-Party”*Boom Boom Room
- 13NovSeven SamuraiNew People Cinema
- 13NovDe Gaulle: Part 1 – ResistanceThe Vogue Theater
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